How to improve a product using CJMIn previous articles, I talked about in-depth interviews and usability-testing. Today we will talk about a tool that helps to visualize the…Jul 20, 2022Jul 20, 2022
How to create user-friendly product with design thinkingToday we will talk about design thinking. We, at the bank, actively apply it to create banking products.Jun 18, 2022Jun 18, 2022
How to run in-depth interviewsOne of the main things I do as an ux-researcher is conduct in-depth interviews. Conducting interviews is a basic skill that will help with…May 26, 2022May 26, 2022
How to run usability testing of an interfaceAfter having to run many usability tests while working in a bank, I saw their importance. In the best case, a mistake in the interface…Jan 11, 2022Jan 11, 2022
How the pandemic is transforming products and services: cases from 2020This article will be useful for marketers, project managers and product owners. The cases discussed in the article can be adapted for…Feb 3, 2021Feb 3, 2021